Manager BI & Market Research (vervuld) (O110009) Terug naar vacature overzicht

Organisatie:

The company is world market leader in office supplies and its marketing strategy is based on a multichannel approach. For the region DACH/Benelux (Germany, Austria, Swiss and BeNeLux) BOEST! is looking for a Regional Manager Business Intelligence en Market Research.
Jobdescription:
To provide the organization with actionable insights and conclusions for assortment, customer and campaign planning and controlling. To track the regional market environment as part of the overall strategic planning process. To actively contribute on continuous Business Intelligence Strategy development to improve the efficiency of the customer, contact and touchpoint mix.

Functieomschrijving:

o Analyses the touchpoint, campaign and customer segment performance with standardized and ad hoc reports to identify root-causes for trend development.
o Reviews and analyses reports for regular agent performance measurement and develops guidance for performance improvement.
o Provides all analysis and actionable insight in a European wide agreed format and publishes it for best practise sharing.
o Establishes and reviews processes for data quality improvement and identifies data inconsistencies in CRM applications.
o Creates customer segmentations (tiers) to identify target groups for different contact strategies and touchpoint mix and enhances statistical models with the European team to drive recommendations on the most effective and efficient contact strategies.
o Market Research - Develops and executes surveys for markets, competition and determines customer needs and measures customer satisfaction with products & services.
o Provides the Business Intelligence European team with requirements for system and data enhancement and manages deployment of analytical CRM tools as required.
o Provides input for the budget and forecasting process in terms of customer and revenue numbers including insights into the underlying metrics.

Key Performance Indicators:

o In time delivery of reports, analysis and conclusions.
o Up-to-date information about regional market indicators such as trends, customer needs and competition.
o Turn complex information/facts into clear findings.
o Support the company's sales and profitability result by designing and analyzing dashboards.
o Remain with set cost budget.

Functie-eisen:


Arbeidsvoorwaarden:

Basis salary and bonus package based on individual and company targets

Standplaats:

Venlo

Neem voor meer informatie over de functie contact op met Roland Verhagen, via 088 boest nu (088 263 7868)

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